WORKSHEET: software-demo-views-user-intent Original Contengine editorial decision aid. No signup required. All completed examples in the companion CSV are illustrative, not actual product facts or customer results. USE 1. Copy the blank row; use one row per task, claim, or candidate as appropriate. 2. Enter real evidence with source and date, or explicitly enter unknown. 3. Keep competing explanations and blocked claims visible. 4. Choose the next evidence or repair task and a responsible owner before production. 5. Recheck the task; do not infer sales or causal uplift from completion. FIELDS clip_promise: ____________________ likely_viewer_job_evidence_or_guess: ____________________ required_real_world_input: ____________________ visible_product_role: ____________________ useful_next_action: ____________________ destination_evidence: ____________________ observed_stage: ____________________ competing_explanation: ____________________ next_test: ____________________ stop_or_no_purchase_branch: ____________________ unknown_not_proven: ____________________ Do not collect private customer data to complete this worksheet. CSV has no automatic formulas; verify arithmetic separately. Product, rights, technical, and claims review remain human responsibilities.